One of Japan's largest tech companies just launched its own cloud storage service — its main appeal is not its free 10GB storage but its unlimited transfer service
www.techradar.com
Rakuten Drive also lets users view and edit documents and spreadsheets in Microsoft 365

Highlights:

  • Rakuten Drive offers free 10GB storage and unlimited file transfers, unlike competitors.
  • Integrates with Microsoft 365 for document viewing and editing.
  • Targets both individuals and businesses with separate plans.
  • Paid “PRO” version increases storage to 1TB, allows bigger file uploads, and extends transfer link expiration.
  • Future integration with Rakuten’s loyalty program planned.
  • HakFoo@lemmy.sdf.orgEnglish
    253·
    4 months ago

    Oh, boy! As an American consumer, I’m even more perplexed what the hell they are.

    Like 15 years ago, Rakuten seemed to be a normal ecommerce site. I think they bought buy.com or something to get a foothold in the US market. Then they pivoted to being some sort of cashback referral service.

    I’m not really sure why that would lead customers to think “yeah, I want cloud storage from the people who made a weird janky digital simulation of the Piggly Wiggly Value Club Card!”

    (AWS made it work because they could say “we have the infrastructure to host one of the busiest sites on earth, it’s good enough for you”, but Rakuten does not have that credibility in the US)