The Electric Throne: BYD's Rise and Tesla's Response in the Evolving EV LandscapeThe electric vehicle (EV) market is experiencing a seismic shift. For years, Tesla reigned supreme, synonymous with innovation and luxury electric cars. However, a new challenger has emerged – BYD, the Chinese automotive giant, is rapidly gaining ground. This article explores the reasons behind BYD's remarkable rise, the contrasting strategies employed by the two companies, and what the future holds for this dynamic
Yeah, they’re known for performance and AI features. You don’t get a Model S for comfy seats or the suspension, you get it because it’s fast and can drive by itself. Look at the marketing, it’s all about the 0-60 time and the self-driving.
The Model 3 and Model Y are about branding (dude, you’re driving a Tesla!), and the Model X is about form factor and almost everything the S is known for. They’re not competing with Lexus and Cadillac, they’re competing with Porsche and BMW.